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The wine label and packaging specialist has introduced the GTWIST Cap Collection and portable single-serve Zipz Cups at the Unified Wine and Grape Symposium.
February 3, 2015
By: Steve Katz
Associate Editor
G3 Enterprises has expanded its product portfolio unveiling new products and packaging partners at the 2015 Unified Wine and Grape Symposium. The new products are designed to enable wine producers the flexibility to respond to consumer needs and lifestyles. The new products unveiled at the G3 Enterprises booth include the new GTWIST Cap collection and Zipz single-serve cups. “These are exciting new products and partnerships, which reflect our mission to provide the most advanced, integrated products and services for the beverage industry,” says G3 CEO Tom Cook. “Given our deep involvement and expertise in the industry, we are able to identify innovative solutions, develop and refine each opportunity and then back it with our excellent quality and service.” The GTWIST Cap Collection combines wine protection liner technology and design to provide a closure solution for any wine program. It offers GSEAL, the newest, patent-pending oxygen transmission rate controlling liners, to protect wine quality. A wide-range of GTWIST cap design options also allows wineries to have greater brand impact in store, on premise or at home. The GTWIST Cap offers top image emboss, decorated side foil or paint and new GINK technologies to allow more creativity. To make it easier for wineries transitioning to cap closures, G3 also offers onsite technical service support, including complimentary initial qualification and start-up assistance. “We have a very talented team of technical and creative people. Our new product development approach is very lean but also technically rigorous,” says John Cunningham, director of innovation. “Due to the rigor we employ, our new products are backed by extensive research and testing to ensure that they perform well for our customers.” G3 Enterprises will display Zipz single-serve packaging (as seen recently on ABC TV’s Shark Tank) at its booth during the Unified Wine and Grape Symposium. Zipz provides a single serving of wine in a clean, fully recyclable, grab-and-go wine glass shaped package. This helps both inventory control and eliminates wasted wine from bottle pours. It features 100% recyclable PET Glass and comes with a lid that, when removed, snaps on the bottom as a coaster and can be resealed to prevent spills. The lid can also be used for branding with a logo, venue name or special event. The packaging has a UV clean wrap to extend shelf life by protecting the wine from damaging light and is also available for custom branding. G3 Enterprises is working as the exclusive co-packer for Zipz and is constructing a new bottling line at its Modesto facility to ensure the highest product quality and increase bottling capacity while working to further improve the cup design and seal.
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